Date of Award

12-11-2022

Document Type

Research Paper

Degree Name

Master of Arts in Education (MAED) in Art Education

Department

Art & Design

Instructor

Dr. Ross Schlemmer

Program Advisor

Dr. Christopher M. Strickland

Keywords

museum, social media, education

Abstract/Description

Social media is a powerful tool that allows for massive connectivity across the globe and is integral to how young people interact with each other and make sense of their world. During the COVID19 pandemic of 2020, social media was instrumental in connecting communities to museums and providing access during closures. This case study examines how The Getty Center in Los Angeles utilized social media with innovative, strategic thinking and engaging content to achieve their mission of educating the public and increasing awareness about the artifacts housed in their collection.

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