Start Date

October 2024

End Date

October 2024

Location

Beacom Hall Room 208

Presenter Information

Daniel L. Tracy, Professor Rand Wergin, Associate Professor

Submission Type

Abstract

Track

Operations/Supply Chain Management

Abstract

This study demonstrates a method of creating a better supply chain between business and academia via improvement of the course design process. Data was collected from key stakeholders in business education, including students, professors, business managers, and state legislators. Subjects were asked their preferences with regard to certain controllable course design features. These preferences were then examined based on their relative ranked importance and relative intensity by each group of stakeholders. A decision tree was subsequently created with those stakeholders’ preferences in mind to aid in the selection of each course design feature, resulting in an improved business/academe supply chain.

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Oct 5th, 9:00 AM Oct 5th, 9:50 AM

Business Course Design - Can We All Agree? A Stakeholder Approach

Beacom Hall Room 208

This study demonstrates a method of creating a better supply chain between business and academia via improvement of the course design process. Data was collected from key stakeholders in business education, including students, professors, business managers, and state legislators. Subjects were asked their preferences with regard to certain controllable course design features. These preferences were then examined based on their relative ranked importance and relative intensity by each group of stakeholders. A decision tree was subsequently created with those stakeholders’ preferences in mind to aid in the selection of each course design feature, resulting in an improved business/academe supply chain.

 

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